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The Strategic Event Management and Tourism Management program at SKEMA Business School in Brazil is designed to equip students with comprehensive knowledge and skills in the hospitality, leisure, and sports sectors. This multidisciplinary course focu...
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Duration
12 Months
Degree Level
Masters
Field of Study
Hospitality Leisure & Sports
Intl. Fee
€14,000 per year
Intake
September, January
Deadline
June 30 for September intake, November 30 for January intake
Free guidance • Verified partners • Fast response
The Strategic Event Management and Tourism Management program at SKEMA Business School in Brazil is designed to equip students with comprehensive knowledge and skills in the hospitality, leisure, and sports sectors. This multidisciplinary course focuses on strategic planning, sustainable tourism, event management, and marketing strategies tailored to the dynamic global tourism industry. Students will learn to manage large-scale events, understand tourism trends, and develop innovative solutions to promote destinations. The curriculum integrates practical experience with theoretical insights, fostering leadership and critical thinking. Graduates will be prepared to handle complex challenges in event coordination, tourism development, and hospitality services. The program leverages Brazil’s vibrant tourism industry as a living laboratory, offering rich cultural exposure and networking opportunities within the Latin American market. By combining international best practices with local context, the course ensures students gain a competitive edge for global careers in tourism and event management.
This program is ideal for graduates and professionals passionate about advancing their careers in hospitality, tourism, event management, or sports sectors. Candidates aiming for leadership roles in multinational companies, destination marketing organizations, or event planning agencies will benefit immensely. It suits individuals who thrive in dynamic environments, enjoy working with diverse cultures, and are keen on sustainable tourism development. Applicants with a background in business, marketing, hospitality, or related disciplines, and those seeking to specialize in strategic event and tourism management, are encouraged to apply. The course also appeals to entrepreneurs and consultants targeting the leisure and sports industries.
Graduates gain skills to pursue roles such as event managers, tourism marketing specialists, hospitality consultants, and destination managers. The program prepares students for leadership positions in global hotel chains, event planning firms, tourism boards, and sports management organizations. Alumni can expect opportunities in project management, business development, and strategic planning within the hospitality and tourism sectors. The strong industry connections and practical experience embedded in the curriculum enhance employability and career progression. Graduates are well-equipped to contribute to sustainable tourism initiatives and innovative event management on an international scale.
Applicants must hold a bachelor’s degree from a recognized institution, preferably in business, hospitality, tourism, or related fields. A strong academic record is essential, alongside proficiency in English demonstrated through standardized tests such as IELTS or TOEFL. Candidates should submit a completed application form, academic transcripts, a statement of purpose outlining their motivation and career goals, and two letters of recommendation. Work experience in the hospitality or event management sectors is advantageous but not mandatory. Some programs may require an interview to assess the candidate’s suitability and communication skills. Additionally, international students must meet visa requirements specific to Brazil. Meeting these criteria ensures applicants are well-prepared to engage with the rigorous curriculum and contribute meaningfully to peer learning.
Indian applicants need to hold a recognized undergraduate degree with a strong academic record. Proof of English proficiency is mandatory, typically through IELTS (minimum 6.5) or TOEFL (minimum 90). Alongside academic transcripts, Indian students must submit a detailed statement of purpose, two academic or professional references, and a CV highlighting relevant work experience if available. Some applicants may be invited for an interview to evaluate motivation and communication skills. Additionally, Indian students should prepare for visa application requirements specific to Brazil, including financial documentation and health insurance. Early application is recommended due to processing times for both admission and visa.
Applicants whose native language is not English must demonstrate proficiency through recognized tests such as IELTS with a minimum score of 6.5 or TOEFL with a minimum score of 90. Some cases may accept equivalent certifications or proof of previous education conducted in English. Meeting these requirements ensures students can actively participate in coursework, discussions, and presentations conducted in English, which is the program’s medium of instruction.
Indian students applying to SKEMA Business School’s program must ensure timely submission of all required documents, including transcripts, English test scores, and letters of recommendation. Visa application procedures should begin immediately upon admission to avoid delays, as Brazilian consulates may take several weeks to process. Health insurance is mandatory and must meet Brazilian regulations. It is advisable for Indian students to budget for living expenses in Brazil, including accommodation, transportation, and personal costs. Awareness of cultural differences and proactive engagement with SKEMA’s support services will help ease the transition. Indian students should also explore scholarship options early to alleviate financial burdens. Networking with other Indian and international students can enhance their academic and social experience.
International Tuition Fee
€14,000 per year
Home/Local Tuition Fee
R$40,000 per year
* Fees are subject to change. Please verify with our counselors or the university website.
Approximately ₹1,200,000 per year for international students, depending on exchange rates.
The tuition fees for the Strategic Event Management and Tourism Management program at SKEMA Business School vary based on student status. International students pay approximately €14,000 per year, while local Brazilian students pay around R$40,000 per year. These fees cover access to course materials, faculty support, and campus facilities. Additional costs such as accommodation, travel, and living expenses are not included and should be budgeted separately.
SKEMA Business School offers a range of merit-based scholarships for international students, including those from Brazil and India, to support tuition fees. Scholarships typically cover 10% to 50% of the tuition costs and are awarded based on academic excellence, professional experience, and leadership potential. Additional financial aid options may be available through partnerships with industry stakeholders and government programs. Applicants are encouraged to apply early and submit all required documents to be considered. The school also provides information on external scholarship opportunities to help offset living expenses.
International students admitted to SKEMA Business School must obtain a student visa to study in Brazil. The visa application requires proof of admission, financial means to support living expenses, health insurance, and a valid passport. Students should apply well in advance of their program start date to allow for processing times. Upon arrival, registration with local authorities may be necessary to maintain legal status. SKEMA provides guidance and support throughout the visa application process to ensure compliance with Brazilian immigration laws.
International students enrolling at SKEMA Business School must secure a student visa to legally study in Brazil. The process involves submitting the acceptance letter, proof of financial resources, valid passport, and health insurance. Visa processing times can vary, so early application is advised. Upon arrival, students may need to register with local immigration authorities. SKEMA offers support services to guide students through the visa application steps and compliance with Brazilian immigration laws, ensuring a smooth transition to study abroad.
Graduates from SKEMA’s Strategic Event Management and Tourism Management program have access to Brazil’s growing hospitality and tourism sector, with opportunities in multinational companies, event organizers, and tourism boards. Brazil offers post-study work permits that allow international graduates to seek employment and gain professional experience locally. Additionally, alumni can leverage SKEMA’s global network for job placements internationally. The program’s practical approach and industry ties enhance employability, enabling graduates to pursue careers in project management, event coordination, sustainable tourism initiatives, and hospitality consultancy worldwide.
"We recommend prospective students interested in global hospitality and tourism careers consider this program for its strong blend of strategic theory and practical application. SKEMA Business School’s location in Brazil offers unique insights into emerging markets and diverse cultural experiences. Applicants should prepare their documents meticulously and take advantage of scholarship opportunities to offset tuition costs. Engaging with the school early for visa and accommodation guidance will facilitate a smooth start. This program is particularly beneficial for those aiming to work in international event management, sustainable tourism, and hospitality leadership roles. Graduates will gain valuable skills and industry connections necessary for long-term career success."
The Strategic Event Management and Tourism Management program typically lasts 18 to 24 months, depending on the study mode and internship placement.
Yes, internships are an integral part of the program, providing practical experience within Brazil’s tourism and event sectors.
Yes, Indian students are eligible for merit-based scholarships offered by SKEMA Business School and external funding sources.
Work experience is beneficial but not mandatory for admission to this program.
Applicants must demonstrate English proficiency with IELTS minimum 6.5 or TOEFL minimum 90 scores.
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